Technical SEO
Crawl and indexation diagnosis, Core Web Vitals, rendering, site architecture and migrations. We implement rather than hand over a document, which matters when your development capacity is already committed.
Manchester has more agencies per square mile than almost anywhere outside London, and a lot of them sell the same monthly report. We are a software company that does SEO: technical fixes implemented rather than recommended, local work that gets the map pack right, and AI search visibility for the assistants your buyers now ask first.
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2020
Building since
1,000+
Clients served
UK
Registered company
4.6/5
Rated on Clutch
Quick answer
Manchester is one of the harder UK markets to rank in, and the reason is supply rather than demand. The city has a dense agency and professional services sector, a large tech and ecommerce base around the centre and Salford Quays, and a media cluster at MediaCityUK, which means most commercial search terms already have well-resourced incumbents with content teams behind them.
That changes where the opportunity sits. Head terms like seo agency manchester are contested by people who do this for a living, and chasing them first is usually the wrong call for a business that sells something else. The reachable wins are typically in three places: the technical faults keeping existing pages out of the index, the local pack for the specific areas you serve, and the AI assistants, where almost nobody in the region has done any work at all.
The third of those is the genuine gap right now. We routinely find Greater Manchester businesses with decent rankings that no assistant will name, usually because their facts disagree between their website, their Google Business Profile and the directories, or because their site renders client-side and the AI crawlers receive an empty shell.
We should be clear about one thing: we do not have a Manchester office. SpiderHunts is registered in London with an engineering team in Lahore, and Manchester work is run remotely. If you want someone who will come to your unit in Trafford Park every fortnight, we are not the right fit and we would rather say so now.
What we do
Six areas. Most Greater Manchester engagements start with the first two, because that is usually where the loss is.
Crawl and indexation diagnosis, Core Web Vitals, rendering, site architecture and migrations. We implement rather than hand over a document, which matters when your development capacity is already committed.
Getting the profile right for the areas you actually serve across Greater Manchester, fixing duplicate and misplaced listings, and making the location pages genuinely different from one another.
Entity work, answer-first content and crawler access so that assistants can name you. In the North West this is close to open ground: very few regional businesses have done any of it.
Winning the direct answer for the questions your buyers ask, across snippets, AI Overviews and voice. Usually the fastest visible movement available on a site that already ranks reasonably.
For the retail and distribution businesses around the centre and the Quays: getting large catalogues indexed, stopping filter URLs eating the crawl budget, and getting product data into structured form.
Where the platform is the ceiling rather than the marketing, we build the replacement. Migration mapping is done URL by URL and verified after launch, which is where most rebuild traffic losses come from.
The local picture
The patterns we see across Greater Manchester are consistent, and most of them have nothing to do with how much content a business has published.
Want to know where your ceiling actually is?
The audit tells you whether the constraint is technical, local or authority, and whether AI search can see you at all. It is free, and you keep the findings.
Across Greater Manchester
What tends to differ by area, and what we would look at first in each.
The most contested search space in the region. Head terms are rarely winnable quickly, so the work usually starts with specialism pages, answer capture and AI visibility, where the competition has not arrived yet.
Named for the specialism rather than the category
Sites built on modern frameworks, which look excellent and frequently serve crawlers an empty shell. The first check is always the rendered DOM against the raw HTML, and the AI crawlers separately.
The same content reaching humans and machines
Strong businesses with thin websites and large unindexed catalogues. The gain is usually in getting product and capability pages into the index and answering the technical questions buyers actually search.
Capability pages that buyers can find
Local pack work dominates: profile categories, service areas, review process and consistent facts across directories. Often the cheapest and fastest improvement available anywhere on this page.
Appearing for the towns you actually cover
Branch pages that are duplicates of one another, and profiles sharing a single phone number. Both are straightforward to fix and both suppress local visibility more than owners expect.
Each branch able to rank for its own town
Businesses that serve a radius rather than trade from an address. Service-area profiles, honest area pages and citation consistency matter more here than content volume.
Visible across the radius you actually serve
How we work
Nothing is quoted before we have both seen what is wrong. The audit is free either way.
Technical crawl, indexation check, local profile and citation review, and a run of your buyers' questions through the AI assistants. You get the findings in writing whether or not you continue.
We tell you which of the three constraints is actually binding: technical, local or authority. Chasing content when the pages are not indexed is the most common wasted spend in this market.
We do the work. Technical fixes as reviewable changes, profile and citation corrections, page rewrites, schema, and the AI visibility work. You approve before anything goes live.
Monthly, in writing, covering conventional positions and AI answer visibility side by side, with what moved and what did not.
Clear scope · Regular demos · Full handover
Honest fit
We are a software company that does SEO, which suits some businesses and not others.
FAQ
What North West businesses ask us before they commit.
Still have a question?
Ask us directly — a senior engineer will get back to you.
Ask about your projectNo. SpiderHunts Technologies Ltd is registered in London, at 182-184 High Street N, Office 14607, London E6 2JA, with an engineering team in Lahore. Manchester engagements are run remotely. We say this plainly because plenty of agencies rent a virtual address in a city and imply a local team, and we would rather you knew.
Manchester city centre, Salford, Trafford, Stockport, Bolton, Bury, Oldham, Rochdale, Wigan and Tameside, plus the wider North West. Because the work is remote, the area is not really a constraint; what matters is whether your buyers search locally, which changes what we would do.
For your own category, possibly, but it depends heavily on who already holds those terms. Manchester has an unusually dense professional services and agency sector, so head terms are well defended. We would normally start with specialism terms, local pack visibility and AI search, where the return per hour is far better, and tell you honestly whether the head term is realistic.
Supply rather than demand. There is a large agency and professional services cluster in the centre, a tech and media base around Salford Quays and MediaCityUK, and a substantial manufacturing and distribution belt out towards Trafford Park. The result is that commercial terms are contested while technical and AI visibility work is largely untouched.
Yes, but only if each branch page says something genuinely different and each profile has its own consistent details. The usual blocker is that the branch pages are one template with the town name swapped, which search engines treat as duplicates and assistants ignore entirely.
Yes, and for most Greater Manchester businesses the local work produces results sooner. It is covered in more depth on our local SEO page: profile setup, categories, service areas, citations and review process.
It is the clearest gap we see here. Very few regional businesses have done any entity or AI crawler work, so the competition for assistant answers is far weaker than for conventional rankings. We would not claim it replaces SEO, but it is unusually cheap ground at the moment.
Monthly, in writing, with conventional positions and AI answer visibility side by side, and a plain note on what we did, what moved and what did not. Written by the person doing the work rather than generated from a template.
It depends on the size of the site, the number of locations and how much implementation you want from us. We do not publish a fixed price because the honest range is wide. The audit is free and the quote follows it, in pounds.
Send the form with your site and the questions your buyers ask. We will run the audit, send the findings, and tell you plainly whether we think there is enough upside to be worth your money.
Start here
Tell us about the business and where you want to be found across Greater Manchester. We will check the technical position, the local profile and what the AI assistants currently say, then send the findings with an honest view of what is worth doing. Free, and yours to keep.
Thanks — that’s with us.
A senior engineer reads every enquiry and will get back to you shortly.
Book a time that suits you, or send a message and get an answer sooner.