The tutor who left last year
A parent browses your website and finds the perfect tutor: A level chemistry, OCR, lives nearby, warm photo. She enquires specifically about him. He left your agency a year ago. The page was never taken down, because it was made by hand in the website builder and nobody remembered.
Meanwhile, three tutors who joined this year have no profile at all, because writing and uploading them is on the owner's to-do list. Several profiles still list subjects tutors no longer teach, and one says 'currently full' from two terms ago.
Why tutor profiles go stale
- Profiles are written and edited by hand in the website builder, separately from your tutor records.
- Leavers are removed from the tutor list but not from the website.
- New tutors wait weeks for a profile to be written.
- Subjects, levels and availability change, and the website does not.
- Tutors' photos and descriptions are collected by email and pasted in.
What stale profiles cost
Enquiries about tutors you cannot offer, which disappoint parents at the first step. New tutors with no profile, who get fewer enquiries and may drift away. Profiles that misdescribe subjects, leading to mismatched enquiries. Time spent editing the website instead of running the agency. And a website that looks neglected, which parents notice.
The profile pages we build
- Each tutor's profile is generated from their record: subjects, levels, exam boards, in person or online, general area, qualifications you have confirmed.
- Tutors write their own short introduction and upload a photo through their portal. The office approves it before it goes live.
- Only tutors with a complete record and space for new students are shown, or shown with 'currently full' if you prefer, updated automatically.
- Leavers disappear from the website when they are marked as leaving.
- Parents can filter profiles by subject, level, format and area, and enquire about a tutor directly, which feeds your enquiry list.
- Profiles are built for search, with each subject and area page listing the relevant tutors, on WordPress or your current website where it allows.
- Personal details are limited to what the tutor agrees to show: first name, general area, never an address.
| Change | Before | After |
|---|---|---|
| Tutor leaves | Profile stays for months | Removed when marked as leaving |
| New tutor joins | Waits for someone to write a page | Profile live when record and intro are approved |
| Tutor fills up | Page not updated | Shown as full, or hidden |
| New subject added | Page not updated | Appears on the profile and subject pages |
The website, afterwards
A parent browsing for A level chemistry sees the tutors who actually teach it and have space. She clicks one and enquires. The enquiry arrives with the tutor's name on it. The tutor who left last year is not there.
A new tutor completes onboarding on Monday, writes her introduction on Tuesday, and her profile is live on Wednesday after the office approves it.
Search engines also see a site that stays current. Subject and area pages list real, available tutors rather than a fixed page that was written once and never touched, which gives parents searching for a local tutor a better first impression.
Tutors tend to like it, because their profile goes live quickly and they control their own introduction. The office keeps approval, so the tone and quality of the site stay consistent, and nothing appears on the website that the agency has not checked.
Profiles also stay consistent in quality. Every one follows the same layout and covers the same points, so parents can compare tutors fairly, and no tutor is disadvantaged because their page was written in a hurry.
Signs your profiles are out of date
- Parents enquire about tutors who have left.
- New tutors wait weeks for a profile.
- Profiles show old subjects or availability.
- Profiles are edited by hand in the website builder.
- You are not sure how many profiles are accurate.