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How Do I Turn a Season of Booked Weddings Into Accurate Weekly Flower Orders?

Florists turn booked weddings into wholesale orders by hand each week. We combine wedding recipes into one stem list per week with sundries and hire.

Updated 3 min readBy SpiderHunts Technologies

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Quick answer — TL;DR

In wedding season, each week's flower buying depends on several weddings with different designs, plus normal shop trade, and the order is usually worked out by hand from each couple's quote. We combine the confirmed items for each week's weddings into one stem, sundries and hire list, ready to order and to prepare.

Four weddings in a week

It is June. This weekend you have a Friday wedding with pastel garden roses, a Saturday wedding with white and green, another Saturday wedding in bright colours and a Sunday wedding with dried flowers and pampas.

On Monday, you sit with the four quotes and work out what to buy from the wholesaler: how many stems of each rose, how much eucalyptus, how many bunches of gypsophila, how much ribbon, how many oasis bricks, and which vases and stands need to come out of storage.

Adding it up by hand takes a morning, and a mistake means either rushing to the wholesaler on Thursday or buying far too much.

Why wedding weeks are hard to buy for

Each wedding's quote lists items, not stems. The number of stems per item is in your head, or in a note you made at the consultation. Turning items into stems means counting again for every wedding.

Couples change their minds after booking: extra buttonholes, fewer tables, a colour switch. The final numbers may be in an email thread, not in the original quote.

Weekly totals across weddings also matter. Buying for four weddings at once can be cheaper and simpler, but only if you know the combined total.

What hand-counted orders cost

ProblemEffect
Stems counted by hand from quotesMornings lost every wedding week
Late changes not includedShort of flowers or items on the day
Weddings bought separatelyMore wholesaler runs and fewer combined orders
Sundries forgottenLast-minute trips for ribbon or mechanics
Hire items not checkedTwo weddings needing the same stands

Wedding flowers must be right on the day. A shortfall on Saturday morning is not something you can fix with a substitution most couples will accept.

Over-buying has its own cost. Stems bought as a safety margin for four weddings, then not used, go into the shop buckets on Monday and have a few days to sell before they are waste. Some florists can absorb that through the shop; others cannot, and either way it is better to buy a margin deliberately than by accident.

Wedding weeks also clash with everyday trade. The same wholesaler order covers the shop's buckets, contract work and any funerals that week, and the weddings take priority when stock is tight. Without the wedding totals in front of you, it is easy to under-order for the shop, then find on Friday that the stems for the Saturday walk-ins were used for table centres.

How we build a weekly wedding flower list

  1. Each confirmed wedding holds its final item list, updated whenever the couple changes something, with the change logged.
  2. Each item has a recipe of stems, foliage, sundries and hire items, set up from your own designs.
  3. Every week, the system multiplies items by recipes across all that week's weddings and gives one combined stem list, grouped by variety and colour.
  4. Sundries (ribbons, pins, mechanics, foam or foam-free alternatives) and hire items are listed too, with hire items checked against other bookings for clashes.
  5. The list can be sent to your wholesaler as an order, or used as a checklist when buying at the market.
  6. Each wedding also gets its own prep sheet showing exactly what to make, with the recipes, for the workroom.

Your recipes stay your own. We set them up with you and you can change them as your designs change.

Changes after booking are the part most worth recording. When a couple adds two buttonholes by email, the change is made on the wedding and logged with the date, so the weekly list and the prep sheet both pick it up.

A Monday that takes minutes

On Monday, you open the week and the list is ready. You check it, adjust for any flowers you know will be short, and send the order. The workroom has prep sheets for each wedding.

  • One combined flower list for each wedding week
  • Late changes included automatically
  • Sundries and hire items listed with the flowers
  • Prep sheets for each wedding's items

Does your wedding buying look like this?

  • You count stems for each wedding by hand from the quote.
  • Late changes from couples are in emails.
  • Each wedding is bought separately.
  • You have run short of flowers or sundries on a wedding day.
  • Hire items have been double-booked.

FAQ

Frequently asked questions

The questions readers ask us after this guide.

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Can the list include normal shop trade?

Yes. If you have standing orders for the shop, they can be added to the weekly list so the whole order is in one place.

What if a flower is unavailable?

You can swap it on the list and record the substitution against the wedding, so the couple can be told if you choose.

Can the wholesaler receive the list directly?

If they take orders by email or online, we prepare the list in the right format. Market buying uses it as a checklist.

Does this work with our quote tool?

Yes. If quotes are built with item recipes, the weekly list follows directly.

Keep reading

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